That is unexpected news. Bandcamp has already done so much for independent artists, enabling them to directly publish music/sell merchandise and physical media.

That is unexpected news. Bandcamp has already done so much for independent artists, enabling them to directly publish music/sell merchandise and physical media. They have done so much that I honestly don't see a lot of room to add value to the platform. The new ownership might result in a more usable site; I have been dreaming of better sorting/filtering abilities in the 'Collection' page for years. But as far as the idea of saving independent music, who knows. I have the feeling they are envisioning a mashup of Bandcamp's systems with their future metaverse-type platform. That could result in the music on Bandcamp being exposed to a larger audience. Bandcamp's reputation as 'the lovable underdog' of the music industry will likely begin to fade and be replaced with some other public perception as more people learn the news. Which could have some affect.