Hey, if we can add personality to the ad industry then anyone can do it. I personally think that a lot of people devalue what helping people have a little more

Hey, if we can add personality to the ad industry then anyone can do it. I personally think that a lot of people devalue what helping people have a little more fun can add to a product and many are scared that fun/personable = unprofessional, which isn't the case. I think another awesome example of a product having some personality is HipChat -- they're all over. They're a goofy and fun group of guys and they have built a product that reflects that. All you need to do is look at either their Easter egg emoticons (http://www.quora.com/What-are-all-of-the-hidden-emoticons-on-HipChat http://www.quora.com/What-are-all-of-the-hidden-emoticons-on...) or the billboard that they had on 101 (http://techcrunch.com/2011/04/22/y-u-no-have-lame-billboard-hipchat/ http://techcrunch.com/2011/04/22/y-u-no-have-lame-billboard-...) and you can tell that they have personality literally oozing out of their product. Yeah, I said "oozing".