2 ms·
It sounds like you've started building a solution before you've verified a problem exists. Other people in the comments thread have said as much, so I won't be
by toomanyrichies 5y ago
It sounds like you've started building a solution before you've verified a problem exists. Other people in the comments thread have said as much, so I won't belabor the point. I do, however, want to recommend two books on the topic of customer development (the skill set that would benefit you most right now). One book is "Four Steps To The Epiphany" by Steve Blank ("The Startup Owner's Manual" is also great), and the other is "Marketing For Developers" by Justin Jackson.
TL;DR- my understanding of the customer development process is:
1. Talk to people who live and breathe the market you're targeting.
2. Get to know their pain points.
3. Zero in on a pain that they're a) willing to solve using software, and b) willing to pay to alleviate, and then
4. Iterate on a potential solution (starting from a very low-res mockup), getting feedback all along the way.
There are other resources out there on this same topic (Steve Blank is another amazing author in this domain).