I want to manufacture something. The more I order, the cheaper per unit price. Picture two different business plans: I will sell them. I have to gamble on h

I want to manufacture something. The more I order, the cheaper per unit price. Picture two different business plans: I will sell them. I have to gamble on how many to order. I have a ton of risk. I sell it on kickstarter. I know how many to order. I have way less risk.