Bingo. Someone might hear ‘no tracking’ and think ‘privacy’, and they might be right in making the connection, but DDG never promises not to save some details

Bingo. Someone might hear ‘no tracking’ and think ‘privacy’, and they might be right in making the connection, but DDG never promises not to save some details about your searches. They just don’t serve up ads which are based on your browsing habits. I still use them because this makes their operation way less perverted than Google’s in my opinion. That, and having (IMO) better search results which aren’t SEO’d to death, make it stand apart from Google Search in my view. Over a number of years I have switched over from Google-everything to having a number of different accounts for different services, including paid email and domain registration. I wonder how a paid search engine would go in this world? - for now there are excellent search engines like DDG which are free, but I wonder how much a subscription for ad-free searching would cost?