3 ms·
Its strange that MSCHF (Mischief) brands itself as an "art collective". They don't really seem like an Art company so much as just an advertising company. I pos
by ecshafer 5y ago
Its strange that MSCHF (Mischief) brands itself as an "art collective". They don't really seem like an Art company so much as just an advertising company. I posit the reasoning is to be more hip. They have a CEO! If it were at least a workers syndicate or something of that nature I would say its less of a pointless branding.
- jedimastert 5y agoFor devil's advocate, you could say the same thing about Andy Warhol. They explore aspects of American pop culture, and I think a lot of their projects are really fun.
- aaaaaaaaata 5y agoAdvertising what?