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They're basically applying enterprise level pricing to a consumer product. You ever try and check the price for a SaaS service only to find that you have to co
by rmason 5y ago
They're basically applying enterprise level pricing to a consumer product. You ever try and check the price for a SaaS service only to find that you have to contact them?
They will explain they need answers to a bunch of questions to know if the product is a good fit for you. What they're really trying to do is figure out the max you will pay.
- foolfoolz 5y agoit also feels a lot like haggling where knowing the price is key. without knowing what everyone else is paying you don’t know if it’s a good deal or not
- blfr 5y agoI worked for a company like that. We had one pricing for virtually everyone but our biggest and most prestigious clients. We even used to have it in the clear on the website in the beginning. It's just that the product was somewhat complicated and the pricing form converted better when it generated leads for the sales team than when casual browsers bounced off it.
- antman 5y agoThat is not so much Enterprise marketing looks more like the Turkish street market carpet pricing, but without getting a carpet.