Hrm... who else would you trust with your login credentials? (Who would've thought that Sony kept passwords in plain text...?) There's no reason you can't have

Hrm... who else would you trust with your login credentials? (Who would've thought that Sony kept passwords in plain text...?) There's no reason you can't have multiple profiles with a single sign-on. But yes, SSO does always tie those profiles back to one account. This is a complicated issue worth discussing though, for sure :)