4 ms·

"Next time somebody asks you why you prefer Apple products to competitors, show them this invite. Explains everything." I suppose in your metaphor it would be:

"Next time somebody asks you why you prefer Apple products to competitors, show them this invite. Explains everything." I suppose in your metaphor it would be: "Next time somebody asks you why you prefer Jim to his colleagues, show them how he dresses. Explains everything." I think your formulation is reasonable and measured. I totally agree that Apple's marketing reflects something about the company. But the GGP comment is hyperbolic at least, sycophantic at worst. If I asked you why you like Apple products and you showed me this invite, I would probably disregard your opinion. It's the kind of comment that makes many Apple fans seem like cult members, at least to me.

raganwald 15y ago
To be fair, there is a difference between saying that X demonstrates Y and saying that X proves Y. It is sometimes useful to say things like “Apple’s approach to ___ demonstrates how they approach product development.” It simply shows an example of something you believe carries over to their products. The example that comes to my mind is how the original Macintosh was packaged. Someone at Apple had taken great care to design the “Opening the box and setting up your computer” experience such that the right booklet was the first thing you saw when you opened the box, the power cables, keyboard, and mouse were layered under the documents in the right order to set them up, and by the time you lifted the computer out and put it on your desk, it all seemed very natural to plug things together and turn it on. Their attention to the details of the unpacking experience demonstrated their approach to macintosh product development in the late eighties. That being said, “X explains Y” normally suggests to me that X carries enough information that you can deduce the important things about Y from it. I wouldn’t personally suggest their marketing materials explain their products, so we agree on that.
- deleted 15y ago
  [deleted]
- mitchty 15y ago
  Bingo, I think you could basically distill it to this: Apple demonstrably shows their overall attention to detail with this invite: Just as you could also argue: Bill shows his overall attention to detail by the way he dresses. Both are right, and yes if Joe doesn't keep a very fit and prim appearance, most people will unconsciously assume that trickles down to other things he does. It isn't a correct assumption as it's judging a persons actions based on appearance. But in the case of the Apple invite it does show that the company overall has an attention to detail that other companies do not. But that obviously doesn't mean that it truly extends to their products. But I think we have enough information on their engineering practices to infer the overall attention to detail in Apple is most definitely a cultural thing. But I'm inferring here based on limited information so take this comment with a piece of salt or 3.
DrJokepu 15y ago
You know, I actually judge people by the way they dress. This might sound like a very shallow thing to do at first but I think you get a non-trivial amount of information about a person just by looking at how they dress. Fashion is a visual language and everyone is, deliberately or not, communicating something with it. If you communicate that you don't care about fashion, that's not a problem. If you communicate that you can't really afford very fashionable items, obviously, that's not a problem either. However if the way you dress is telling me that you don't care about yourself or your environment, that could be an issue.

raganwald 15y ago

To be fair, there is a difference between saying that X demonstrates Y and saying that X proves Y. It is sometimes useful to say things like “Apple’s approach to ___ demonstrates how they approach product development.” It simply shows an example of something you believe carries over to their products. The example that comes to my mind is how the original Macintosh was packaged. Someone at Apple had taken great care to design the “Opening the box and setting up your computer” experience such that the right booklet was the first thing you saw when you opened the box, the power cables, keyboard, and mouse were layered under the documents in the right order to set them up, and by the time you lifted the computer out and put it on your desk, it all seemed very natural to plug things together and turn it on. Their attention to the details of the unpacking experience demonstrated their approach to macintosh product development in the late eighties. That being said, “X explains Y” normally suggests to me that X carries enough information that you can deduce the important things about Y from it. I wouldn’t personally suggest their marketing materials explain their products, so we agree on that.

deleted 15y ago
[deleted]
mitchty 15y ago
Bingo, I think you could basically distill it to this: Apple demonstrably shows their overall attention to detail with this invite: Just as you could also argue: Bill shows his overall attention to detail by the way he dresses. Both are right, and yes if Joe doesn't keep a very fit and prim appearance, most people will unconsciously assume that trickles down to other things he does. It isn't a correct assumption as it's judging a persons actions based on appearance. But in the case of the Apple invite it does show that the company overall has an attention to detail that other companies do not. But that obviously doesn't mean that it truly extends to their products. But I think we have enough information on their engineering practices to infer the overall attention to detail in Apple is most definitely a cultural thing. But I'm inferring here based on limited information so take this comment with a piece of salt or 3.

DrJokepu 15y ago

You know, I actually judge people by the way they dress. This might sound like a very shallow thing to do at first but I think you get a non-trivial amount of information about a person just by looking at how they dress. Fashion is a visual language and everyone is, deliberately or not, communicating something with it. If you communicate that you don't care about fashion, that's not a problem. If you communicate that you can't really afford very fashionable items, obviously, that's not a problem either. However if the way you dress is telling me that you don't care about yourself or your environment, that could be an issue.