> Thinking about Exit Intent and how to optimize for it is a fairly well established part of online eCommerce. Just because something is institutionalized does

> Thinking about Exit Intent and how to optimize for it is a fairly well established part of online eCommerce. Just because something is institutionalized doesn't mean it's right. Especially when that institution is eCommerce, one of the most manipulative industries in software. I would ammend your description of dark patterns to "Deciept and manipulation by design" to see this through the lens most people do.