This is all about ADVERTISING. When you listen to BBC Sounds you have to listen to an advert trailing some other BBC product. And I too was disappointed to hea

This is all about ADVERTISING. When you listen to BBC Sounds you have to listen to an advert trailing some other BBC product. And I too was disappointed to hear Andy Zaltzman trying to make this sound like some great feature. I fear this is the end of Podcasting. Soon, if you want to subscribe to 10 podcasts you will need to use 6 — 10 different players. Still, it was good while it lasted. But it is sad to see the BBC taking part in this user-unfriendly process.