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So, where I work. I actually manage our Google Tag Manager infrastructure. Our marketing department make change requests that we review and implement. They do n
by john567 5y ago
So, where I work. I actually manage our Google Tag Manager infrastructure. Our marketing department make change requests that we review and implement. They do not get to do whatever they want. We actually consider it to be a backdoor.
It's a useful tool but it should be managed by the people building the product and we have to clean up and remove tracking code when it has served it's purpose.