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Theoretically, fine-grained targeted advertising is the money. To get to that fine grain, you need lots of Stasi-like data. That's the tough part, unless you're
by pork 15y ago
Theoretically, fine-grained targeted advertising is the money. To get to that fine grain, you need lots of Stasi-like data. That's the tough part, unless you're FB. The other half (algorithms) can be continually iterated and improved by throwing math/CS/physics PhDs at the problem.
- glimcat 15y agoNow if only it was easier for said PhDs to get access to said data. Actually, on second thought, that's a bit horrifying.
- freshhawk 15y agoAd networks, research companies and domain parking companies will kill to get PhD's on staff to do those kind of optimization problems. They pay well but the good ones never stay long as the job is pretty boring for someone with those skills, it's really just a few problems that need to be solved over and over to the 10th decimal place because slight improvements in results mean lot's of real dollars.
- glimcat 15y agoOptimization, bleh. Mining the tar out of Facebook's rather Orwellian data set? FUN!