$.50 is steep (that's about $15/month) unless you can get great content that is actionable and can't be gotten elsewhere (for example, stock tips or financial a

$.50 is steep (that's about $15/month) unless you can get great content that is actionable and can't be gotten elsewhere (for example, stock tips or financial analysis) As a more consumer-ish type product, you probably should start around $5. I run a weekly newsletter that goes out to about 8,000 people (it's free) and I can tell you that my audience would probably drop by 99% if I charged anything. Churning out good content is tough and not a model that really scales from a revenue standpoint but it can be monetized in other ways (ie. thought leadership leading to new opportunities) Furthermore, looking at your example letter (on your site), I'm not sure there is $.50's worth of news there. Take a look at the competition (eg. This web day at http://www.thiswebday.com/ http://www.thiswebday.com/ ) and you will realize you've got a high mountain to climb. That said, don't get discouraged by people who doubt your idea. There's always an exception out there and you may be it so think and do it but take the advice and synthesize into something awesome.