Although some may see it as misleading localising a whole app is a greater over all effort. In a view of working to always push forward an app to the greatest p

Although some may see it as misleading localising a whole app is a greater over all effort. In a view of working to always push forward an app to the greatest possible audience as minimum viable product and work from there, a localised title and description is the best compromise. In this there is also the consideration of a large global english speaking audience, so presuming your first language is a widely spoken alternative (en/es) you are still offering more functionality to a greater audience than would usually have access. Users being annoyed using your app is much more often than not as much of a problem as users having never heard of your application.