Tbf, I think what he wants to do is basically the Amazon/AWS and Google/Waymo pivot where they basically use their massive piles of cash and engineering talent

Tbf, I think what he wants to do is basically the Amazon/AWS and Google/Waymo pivot where they basically use their massive piles of cash and engineering talent pipeline to try to capture the Next Big Market. And with a PE ratio based on growth that they'll struggle to achieve that roll of the dice might even be the best (or least worst) option. Problem is they're just so unfocused and goofy about it. To the extent that VR immersive experiences become big (which is likely not as big as Zuck thinks), it's more likely to be dominated by a company with a culture based around immersive worldbuilding and storytelling, not a company culture based around advertiser metadata and surfacing stuff people click on. And rebranding itself as a metaverse whilst all it has to show the average user is a website which has been around in essentially the same format for 15 years underlines that.