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I make direct response digital ads for B2B companies for a living and companies spend tens of millions of dollars promoting the ads I make because they work so
by cm2012 5y ago
I make direct response digital ads for B2B companies for a living and companies spend tens of millions of dollars promoting the ads I make because they work so well.
The most important part of making a digital ad is what I call the Visual Headline, or the text on the ad image.
https://pasteboard.co/gAxVYKbjH9kc.png https://pasteboard.co/gAxVYKbjH9kc.png
Basically you just need to test out big positioning text, it makes up 75% of B2B ad performance.