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Meanwhile, everyone else complains that they take search money from Google. What would be acceptable to you as a monetization model for Mozilla? Google makes m
by danShumway 5y ago
Meanwhile, everyone else complains that they take search money from Google.
What would be acceptable to you as a monetization model for Mozilla? Google makes money from Chrome because Chrome fits into their larger advertising goals. Apple makes money from Safari because it fits into their larger goals about platform control, particularly on iOS. Brave makes money because they inject ads into the browsing experience.
What should Mozilla make money on? They apparently shouldn't take money from Google because that makes them dependent on a competitor. They also apparently shouldn't focus on platforms like Pocket or Email because those are independent of the browser. And they also apparently shouldn't sell VPN subs that are directly integrated into the browser because those are bad. Should they charge directly for the browser itself? That's a good way of crashing your browser market share.
Off the top of my head, I wish Mozilla took direct donations for Firefox, but I also don't think that would be enough. I wish Mozilla would do more donation campaigns for specific features, that would be really cool, but also not a solution on its own. I wish we saw more sponsorship of the browser, but people seem to be angry about sponsorship, particularly when it comes from large tech companies. Outside of those partial solutions, I really like that Mozilla is doing subscription features around the browser. I don't personally feel like the subscription features they're currently offering are particularly strong, I wish they would make some more compelling stuff that's easier for me to recommend to people. But it's not the core idea of subscriptions that upsets me.
> I think this is what the Mozilla execs believe and also why Firefox likely wont exist at all in 15 years.
Nobody in the current market monetizes browsers directly with the exception of Brave, and Brave's monetization model is toxic and should be rejected. Everybody else is using browsers to further other interests that they have. Vivaldi is partner deals and secondary services. Safari is iOS. Chrome is Google dominance and other services. Edge is Bing/Windows. Who is selling browsers successfully as its core product?