2 ms·
> B2C support tools don’t work for B2B yes this -- so many build-vs-buy decisions that end up at 'build' because the market doesn't provide multitenant product
by awinter-py 5y ago
> B2C support tools don’t work for B2B
yes this -- so many build-vs-buy decisions that end up at 'build' because the market doesn't provide multitenant products
b2b2b / b2b2c is a bet on a software future of many mini platforms
- jasondigitized 5y agoCan you elaborate on what you mean by mini platforms? I think I am following but interested by what you meas and also curious what you mean by "the market doesn't provide multi-tenant products? Zendesk is a multi-tenant product. I think the problem you may be pointing out is it doesn't treat the tenant / organization as a first class object.
- awinter-py 5y agoby mini-platform, I meant a saas who hosts other businesses who in turn have customers. (This may not be a good name for this). Example is shopify -- if shopify were buying a Q&A tool, for example, they would need it to be administered by the store owner and accessible by the store customers. (Also shopify is no longer mini) zendesk is a great example. I looked at their 'multibrand' feature. per this https://support.zendesk.com/hc/en-us/articles/4408829476378 https://support.zendesk.com/hc/en-us/articles/4408829476378, an enterprise plan lets me have 300 sub-accounts with restricted roles. But: 1) it's not clear if each role gets an admin panel for their page, and 2) it costs $199 per month per agent. This isn't designed to be re-sold. Freshdesk also has a 'forest' plan which supports unlimited 'products', per this https://support.freshdesk.com/support/solutions/articles/37638-supporting-multiple-products-with-freshdesk https://support.freshdesk.com/support/solutions/articles/376..., but it seems like the tickets all funnel to the same admin panel. ah I didn't mean to say 'the market never provides', more like 'in some build vs buy decisions' there are good plugins on the market but none of them offer multitenancy.