> Inevitably someone will take control and raise prices to match the rest of the industry I don't know that this level of fatalism is appropriate, and if it se

> Inevitably someone will take control and raise prices to match the rest of the industry I don't know that this level of fatalism is appropriate, and if it sets the new level for the rest of the industry at a lower rate that would be good! A co-op can do what you are describing, seems like someone should send Mr. Cuban a cold email asking him to re-incorporate his venture as a co-op!