Here in Russia, tobacco advertising has been completely banned since 2013 (in all forms), and if you look at the statistics, the market has since shrinked from

Here in Russia, tobacco advertising has been completely banned since 2013 (in all forms), and if you look at the statistics, the market has since shrinked from 346 bln cigarettes/year in 2013 to 240 bln in 2020. But I'm not sure how much of the difference is attributable to the ban, because apparently there was already a trend for a decrease in cigarette consumption between 2010 and 2013, also in the meantime the government has been increasing the tobacco tariffs every year. Additionally vaping has been on the rise lately, especially among teens/young adults, it's not included in the statistics.