This is pretty bad I think. The amount of substance by mass is nearly completely unimportant. Consider a package which has 99.999% Organic Apples and 0.001% P

This is pretty bad I think. The amount of substance by mass is nearly completely unimportant. Consider a package which has 99.999% Organic Apples and 0.001% Plutonium. But hey, it's 99.999% organic! Look at all that red! Much better is a simple ordered list of ingredients, so we're not bamboozled into ignoring certain ingredients just because they're not the majority of the content. But wait, thats ... what we already have on our packaging? What good visualization!