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I like Yammer, mainly because we'll also be using some of their techniques ourselves. It's also pretty well executed, just from some casual use. If TC50 picked
by thorax 18y ago
I like Yammer, mainly because we'll also be using some of their techniques ourselves. It's also pretty well executed, just from some casual use.
If TC50 picked a winner solely on whether the TC50 grand prize itself could make the company successful, then Yammer was the right choice. It might not have been successful without this, but because they picked it, it may give TC50 a quick success to parade next year to raise credibility of their conference.
- sabat 18y agoCare to share some details of these techniques? Enquiring minds want to know.
- thorax 18y agoWell, their corporate sign-up for SAAS is one of the best mechanisms I've seen for grassroots growth in an organization. It has a lot of potential in lots of different areas. Again and again and again in history, new technology first comes in the front door of the business before it comes anywhere near the loading dock. (I.e. employees adopt before IT/management recognizes the usefulness.) Their signup model really takes advantage of that fact. I'm super-excited to try it out for some of our upcoming releases, and it's even given me hope that some other unlikely business ideas might just work with the same sort of approach.
- hooande 18y agoSo let me get this straight...yammer should have won TC50 because no one would use their crappy product if they didn't win? Fail.