I like this point of view. The system isn’t some permanent static game erected by Bezos and Schmidt for us to play out endlessly like Phil Connors in Punxsutawn

I like this point of view. The system isn’t some permanent static game erected by Bezos and Schmidt for us to play out endlessly like Phil Connors in Punxsutawney, Pennsylvania. We can shape things in limited ways. With some effort, we could see interesting results. Do you have any examples of advertising that does good?