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I wonder always whether the ad buyers genuinely believe that someone is up there to watch an ad, or actually even with extremely low return ratio per money spen
by jarek83 5y ago
I wonder always whether the ad buyers genuinely believe that someone is up there to watch an ad, or actually even with extremely low return ratio per money spent they still manage to get measurable more sales in return.
Maybe few times in my life I was remotely considering buying something because of an ad, while 99,99% of them make me switch channels, or mute the TV/radio until they end. I'm ad blind on social media, not to mention I use ad-blockers wherever I can.
To me it's like buying thin air, and how this market is able to get serious companies spent millions on it is beyond me.
- joelthelion 5y agoBecause contrary to your assumption, it does work. Not everyone behaves like you. And simply hearing about a brand influences our collective decisions, even if no single ad convinces you.
- theduder99 5y agoyeah I think ads can also serve as a reminder. for example I'll typically get a pizza once a month. if i see a little caesars ad on tv it will remind me 'oh yeah I like pizza and havent one in awhile' so the task moves closer to the front of the queue. I may not end up going to little caesars specifically to get my pizza fix but I might..
- jarek83 5y agoSo you are commenting that ads work under an article that just gives some insight that people don't even watch them? Where your assumption comes from?
- DarylZero 5y agoIt takes years to get hardened to advertising and stop spending money based on it. There is a sucker born every minute.