> The problem is the advertising industry, not advertising. Mmm, I guess we just can't agree on that. > Run a thought experiment quickly, let's say you wanted

> The problem is the advertising industry, not advertising. Mmm, I guess we just can't agree on that. > Run a thought experiment quickly, let's say you wanted to start a pro-privacy/anti-malvertising/anti-flashing-bullshit advertising service (the tasteful ads that the likes of daringfireball sometimes features) It's very difficult to run that thought experiment because it is so antithetical to my views on advertising. It's akin to asking me to imagine running a pro-faithful-monogamous-marriage whorehouse. Ads create a perverse incentive to fill the web with garbage. It's destroying the web. It's ruining search, it's making it hard to find the actually valuable information online. 99% of crap on the internet is there because ads enable people to make a quick buck out of it. Advertising not only supports that crap, but directly encourages it. > The problem you'll face no matter what is click-harvesting, how do you know that a real person has clicked the ad? Like, why am I supposed to give a shit? How do the advertisers who put a billboard next street or the ones who advertise in the local newspaper know I tapped the printed ad? They don't, and they don't need to know. They can try to figure out but they're not entitled to that knowledge and I'm not interested in helping them out. And I don't see why Mozilla should be helping advertisers with this either. If Mozilla wants to help destroy advertising, undo the damage it's caused to the web, and make the web better, they should rather include an adblocker and help us find out ways to make it impossible for advertisers to tell if there's a real person behind the screen. Or if there's a screen at all. > If this thing isn't supposed to track us, then we should probably figure out if it actually achieves that That is something I can definitely agree on, and I was really hoping the top voted comment here would've been an analysis of the proposal.