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“Privacy Preserving Attribution for Advertising“ with Facebook's Meta IPA
- app4soft 5y agoTL;DR: > For the last few months we (Mozilla/Firefox) have been working with a team from Meta (formerly Facebook) on a new proposal that aims to enable conversion measurement – or attribution – for advertising called Interoperable Private Attribution, or IPA. Thread on r/firefox.[0] [0] https://teddit.net/r/firefox/comments/spv1kr/mozilla_partners_with_facebook_to_create_privacy/ https://teddit.net/r/firefox/comments/spv1kr/mozilla_partner...