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Well, that is one of the pillars of advertising these days. Survival food? Fear. Antivirus software? Fear. Expensive Organic Cat Food? Fear (of the inorganic
by gjsman-1000 5y ago
Well, that is one of the pillars of advertising these days.
Survival food? Fear.
Antivirus software? Fear.
Expensive Organic Cat Food? Fear (of the inorganic cheap food).
LifeLock? Fear.
Insurance of any kind? Fear.
Solar panels for off-grid? Fear (of the grid going down).
Your cousin's extensive gun collection? Fear (if things get bad).
And so on...
- dylan604 5y agoSome of those might be a stretch to go with fear. Solar panels is pretty much targeted as a way to avoid high utility bills, trying to go green, etc. If you're in a circle of consipiracy types, then maybe the off-grid aspect is preached more. Mainly though, it's just about avoiding the bills, and maybe avoiding power interruptions. That requires batteries though. That might qualify as fear advertising.
- corndoge 5y agoInsurance is mere pragmatism. Knowing that bad things happen that require large amounts of money to fix doesn't constitute fear.