3 ms·
It's psychological warfare, plain and simple. Even the father of modern advertising and PR admit this in his own literature: https://en.wikipedia.org/wiki/Edw
by ravenstine 5y ago
It's psychological warfare, plain and simple.
Even the father of modern advertising and PR admit this in his own literature:
https://en.wikipedia.org/wiki/Edward_Bernays#Books https://en.wikipedia.org/wiki/Edward_Bernays#Books
https://www.slideshare.net/reneehobbs/excerpts-from-bernays-classic-book-propaganda https://www.slideshare.net/reneehobbs/excerpts-from-bernays-...
Of course his is a sort of perverted view that focuses on the supposed good that comes from the shaping public opinion to the exclusion of the form of slavery that is inherent in its successful application.
- otabdeveloper4 5y agoMedia agences and creative agencies are completely different worlds and do not mix.