The icons of the 60s counter-culture were big music stars (backed by the record labels), "American dream" style cigarette and motorcycle advertising (backed by

The icons of the 60s counter-culture were big music stars (backed by the record labels), "American dream" style cigarette and motorcycle advertising (backed by the respective industries) and a particular brand of Hollywood movie (backed by Hollywood). It was every bit as much co-opted by the establishment as the current countercultures are, these days the old boys record company execs have been replaced by venture capitalists but otherwise not much has changed.