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The importance of Facebook on business is vastly overstated. If Facebook were not to be there, something else would quickly fill in. A lot of users and compan
by the_mitsuhiko 5y ago
The importance of Facebook on business is vastly overstated. If Facebook were not to be there, something else would quickly fill in. A lot of users and companies are effectively forced to use Facebook because of the network effect but would prefer not to.
- hk__2 5y ago> A lot of users and companies are effectively forced to use Facebook because of the network effect but would prefer not to. Don’t forget that a lot of them use Facebook because it’s easy. For a restaurant owner, what’s the easiest way to have a public page on the Internet with your open hours and your menu? A Facebook page (or a Google Maps location).
- the_mitsuhiko 5y agoBecause of the large tourism industry here I happen to have quite a few friends and acquaintances that run hospitals and restaurants. Facebook, Booking, Google Maps and co are universally hated by company owners. But they have to be on there because it’s the only way to get the right visibility and there are customer expectations. I have not met a single person who didn’t wish they could get away with just a website and a booking form on it.