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The free versions of Google Workspace apps (Gmail, Calendar, Drive, Docs) are also there to build demand for the corporate version. Or worst case, if building d
by ceras 5y ago
The free versions of Google Workspace apps (Gmail, Calendar, Drive, Docs) are also there to build demand for the corporate version. Or worst case, if building demand fails, they at least create familiarity -- so that there's more employee acceptance to potentially switching from MS Office to Google Workspace.
- bushbaba 5y agoNot sure I agree on this. Those free versions existed before they had a business/paid offering. Google could at a future date make these a paid offering to boost earnings. There is no guarantee googles consumer services remain free long term
- jeremyjh 5y agoThey discontinued offering the free version to new customers in 2012. I would expect they had already done the analysis on the marketing value and found it negligible.
- ceras 5y agoI meant the @gmail.com versions of those apps.