This reminds me of the Verizon One Home Phone[1] which didn't have many applications to justify it being smart but was smart for smart's sake. Breaking beyond t

This reminds me of the Verizon One Home Phone[1] which didn't have many applications to justify it being smart but was smart for smart's sake. Breaking beyond that barrier and aligning a product, in a customer's mind, with a problem it solves is a key starting point (IMO) for someone who wants to justify the cost of a first adopter product. I think it is interesting they branded the Simon as "the first personal digital assistant or PDA to include telephony features" rather than the telephone with PDA features. I think this is a key distinction in marketing that can go overlooked - everyone has a household telephone but a PDA was more of a niche product. Its easier to wrap your head around "I have one of these and it does more!" instead of the other way "I don't have a PDA so why would I need one that makes calls? I already have a phone!" [1]: https://www.engadget.com/2007-01-08-the-next-verizon-one-net-device.html https://www.engadget.com/2007-01-08-the-next-verizon-one-net...