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Yes, yes they absolutely do, although not quite at the levels and extent you might think. I worked with an ad network DSP, who's entire business was figuring ou
by Simon_O_Rourke 5y ago
Yes, yes they absolutely do, although not quite at the levels and extent you might think. I worked with an ad network DSP, who's entire business was figuring out what crap to put in front of what users.
All I'll say is that they used pretty low down ways to get to people, one example that sticks out was the amount of targeting that went on late Friday, late Saturday night in APAC when folks would stumble home drunk and go online.
Everything and the kitchen sink was thrown at these people, and it often resulted in multi thousand dollar sales, including a few automobiles!
- diffeomorphism 5y agoTwo questions: - if the buyer was intoxicated, isn't that sale invalid? - how is that in any way ethical?
- squeaky-clean 5y ago> if the buyer was intoxicated, isn't that sale invalid? Under what law? Am I not allowed to drunkenly order food at a restaurant? What's the threshold for a purchase that should be invalid?
- diffeomorphism 5y agoLots of laws to pick from depending on the jurisdiction, e.g. see https://www.quora.com/If-you-sign-a-contract-while-drunk-or-otherwise-intoxicated-is-it-still-legally-binding https://www.quora.com/If-you-sign-a-contract-while-drunk-or-... > what is the threshold... Far past the threshold is glaringly obvious, far below as well. If it is close, you do what is always done about any threshold question.
- Simon_O_Rourke 5y agoI don't think selling things to people while they are drunk/high/otherwise is invalid. Otherwise Walmart would have to breathalyze visitors. However, it's massively, objectively, unequivocally unethical, and part of the reason I quit that place. And for the record, selling crap to drunk people in APAC was probably the least morally suspect tactic this company got up too.
- HWR_14 5y agoWalmart will let you return an item the next day. Meanwhile, I believe that a contract signed while drunk would be unenforceable. What does the acronym APAC mean?
- anotherboffin 5y ago> What does the acronym APAC mean? Asia-Pacific
- swiftcoder 5y ago> if the buyer was intoxicated, isn't that sale invalid? Sadly, we don't hold capitalism to consent standards