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npr is funded mostly by advertising (they call it sponsorship to gussy it up a bit, but it's still advertising). something like 2% comes from public sources. th
by clairity 5y ago
npr is funded mostly by advertising (they call it sponsorship to gussy it up a bit, but it's still advertising). something like 2% comes from public sources. the rest generally comes from member stations paying for content, who in turn also get most of their funding from advertising. they're just as beholden to corporate interests over the public interest as the rest.
- alar44 5y agoNope. This stuff is super easy to find. What's your agenda here? In 2017, NPR earned 38% of its revenue from individual contributions; 19% from corporate sponsorship and licensing; 10% from foundation donations; 10% from university licensing and donations; 8% from the Corporation for Public Broadcasting; and 4% from federal, state, and local governments via member stations. https://www.influencewatch.org/non-profit/national-public-radio-npr/ https://www.influencewatch.org/non-profit/national-public-ra...
- clairity 5y agoyah, it's so easy and you still got it wrong. you've listed 2017's version of the average member station funding, not npr's funding. even so, only 4% of that is public, while npr itself gets no direct public funding. note that that 4% is accounted for under about 1/3 of npr's funding, so an upper limit of 4/3 of 1% to npr (if all member station revenue went to npr). this quote comes directly from npr (see concluding statement on this page[0]): > "On average, less than 1% of NPR's annual operating budget comes in the form of grants from CPB and federal agencies and departments." [0]: https://www.npr.org/about-npr/178660742/public-radio-finances https://www.npr.org/about-npr/178660742/public-radio-finance...
- alar44 5y agoNo, that is NPRs overall funding. The point is that no, most of it doesn't come from corporations.
- clairity 5y ago37% of npr's revenues is direct corporate sponsorship. another 1/3 comes from member sations. of that third, ~20% is direct ad buys and ~40% is individual contributions, except "individuals" really means wealthy (corporately interested) donors[0]. so add it all up, and you're comfortably over 50%, without considering any of the other little influenced bits of revenue you could throw in. so yes, that's most. [0]: "As of September 30, 2021, 13 donors comprise approximately 77% of the gross pledges receivable balance.", from page 31 of their FY2020 consolidated financials
- cudgy 5y agoNPR disagrees with your erroneous financial statistics. Government contributions are not even mentioned in their statistics. https://www.npr.org/about-npr/178660742/public-radio-finances https://www.npr.org/about-npr/178660742/public-radio-finance...