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https://www.adobe.com/downloads.html https://www.adobe.com/downloads.html Click the Start Free Trial and experience the flow for yourself. You're presented wi

by pcurve 5y ago

https://www.adobe.com/downloads.html https://www.adobe.com/downloads.html Click the Start Free Trial and experience the flow for yourself. You're presented with 3 options, but it defaults to the 2nd option. Instead of using more straightforward "Annual Subscription - Billed monthly", it uses rather unusual "Yearly - Billed Monthly" phrasing. The default selection makes it less likely that you're going to read the fine print. You also don't get the Total Cost comparison between the 3 options. 7 day free trial, but 14 day to cancel creates another unnecessary disconnect intended to confuse. It's clear they 'optimized' the funnel towards maximum conversion at the user's cost. Really scammy. They are riding on the coattail of their former glory products that are slowly becoming irrelevant.

morsch 5y ago
I think the language is pretty clear. The fact that there is a much more expensive monthly option makes it even more obvious that the "yearly" option is a year long commitment. Not sure why you'd need to read the fine print. It also says "Fee applies if you cancel after Feb 26" -- as long as that implies that you can cancel without paying a fee until then, I think that's pretty clear? Though seeing how many people feel tricked by it, I may be missing something.
- pcurve 5y ago
  I think it's partly because you're looking at this through HN posting and you are aware of the dark pattern issue. Even if it poses no problem for 95% if people, if it does for 5%, it's a big number. the problem is, they're deviating from the norm by doing things: > Offering annual pricing, but with monthly pay option. > Imposing rather stiff penalty. Stuff like this... is not that common in ordinary e-commerce. You either pay 1 full year price and enjoy substantial savings or go monthly. They could've made this info much more clear so that the comprehension wouldn't be a problem for 99% of the people. But they didn't.

by pcurve 5y ago

morsch 5y ago

I think the language is pretty clear. The fact that there is a much more expensive monthly option makes it even more obvious that the "yearly" option is a year long commitment. Not sure why you'd need to read the fine print. It also says "Fee applies if you cancel after Feb 26" -- as long as that implies that you can cancel without paying a fee until then, I think that's pretty clear? Though seeing how many people feel tricked by it, I may be missing something.

pcurve 5y ago
I think it's partly because you're looking at this through HN posting and you are aware of the dark pattern issue. Even if it poses no problem for 95% if people, if it does for 5%, it's a big number. the problem is, they're deviating from the norm by doing things: > Offering annual pricing, but with monthly pay option. > Imposing rather stiff penalty. Stuff like this... is not that common in ordinary e-commerce. You either pay 1 full year price and enjoy substantial savings or go monthly. They could've made this info much more clear so that the comprehension wouldn't be a problem for 99% of the people. But they didn't.