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>, about how podcasts would need to be more decentralised, self hosted and directly payed for (instead of sponsored). That proposal isn't appealing to someone
by jasode 5y ago
>, about how podcasts would need to be more decentralised, self hosted and directly payed for (instead of sponsored).
That proposal isn't appealing to someone like JRE because he can't get $100 million per year from decentralized self-hosted podcasts with your suggestion of Bitcoin micropayments.
He's mostly mainstream with a few controversial topics. This (mostly acceptable) mix allows him to be on a popular platform like Spotify with the commensurate multi-million dollar contract.
Your decentralized podcast distribution would be more attractive (or simply a last resort) for people who are mostly controversial and de-platformed like Milo Yiannopoulos and Alex Jones.
The above analysis is about comparing strategies & tradeoffs of well-known personalities who are trying to reach big audiences. It's not relevant to other types of podcasters who may prioritize decentralized ideology over audience numbers or lucrative contracts.
- sigmaprimus 5y agoI wonder if JRE really cares about the money anymore, he has been earning a lot of money for a long time. Chances are his investments are earning him more than the podcast these days and it may be that the ability to reach so many more people with his message through Spotify outweighs the monetary incentive. However I would also not be surprised if some of his capital is in fact invested in Spotify. Also the 100 Million deal from Spotify was for 3 years, not that it makes much difference but he was earning 20 million per year using other outlets before signing the exclusive deal with Spotify.