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Kind of an aside but it seems like there are SEO pages which dynamically adjust their displayed text in the search results to your search query...how does that

Kind of an aside but it seems like there are SEO pages which dynamically adjust their displayed text in the search results to your search query...how does that work? Isn't search result text indexed in advance? Or is this some sort of paid feature from google, where your search terms are injected into a template? Whatever it is it's really annoying because usually these results link to another search on a shopping site and more often than not those results come up empty anyway.

altdataseller 5y ago
They are usually search result pages with the keyword in the url parameter, and they link to those search results elsewhere on their site for Google to find
- l33tman 5y ago
  But they show up in the cached google search preview as well. I search for something that doesn't exist, and you get 5 "shopping" sites that have faked URLs and faked product entries for the non-existant product. Like you see in the cached textlines: "Buy reptilecandy here, low prices!!" or something, and the URL to the site seems legit, trustedstore.com/reptilecandy/ but if you click on it you just get to the shop top page with no reptile candy in sight.
  - imwillofficial 5y ago
    Have you found a site that sells reptile candy? I’ve been searching forever. Failing to find it had been my greatest regret.
    - l33tman 5y ago
      This actually turned out to be an example of what was discussed... if you google "reptilecandy" (as one word) you get some of these weird search results that do look like they have a category on the shop that has Reptile Candy, with the appropriate Title and search excerpt. Clicking on one of the sites linked in the search results gives: https://www.zazzle.com/reptile+candy+favors https://www.zazzle.com/reptile+candy+favors And on their shop page it seems they have a section called "Reptile Candy & Favors". But if you click on the category above, Candy & Favors, there is no sub-section list so the sub-section is probably entirely dynamically generated. So there's something weird going on, I wonder how those dynamic categories end up in googles search excerpts. Can they pay google to inject non-existant pages and sections into the results? (the search result in question was not marked as an Ad though)

altdataseller 5y ago

They are usually search result pages with the keyword in the url parameter, and they link to those search results elsewhere on their site for Google to find

l33tman 5y ago
But they show up in the cached google search preview as well. I search for something that doesn't exist, and you get 5 "shopping" sites that have faked URLs and faked product entries for the non-existant product. Like you see in the cached textlines: "Buy reptilecandy here, low prices!!" or something, and the URL to the site seems legit, trustedstore.com/reptilecandy/ but if you click on it you just get to the shop top page with no reptile candy in sight.
- imwillofficial 5y ago
  Have you found a site that sells reptile candy? I’ve been searching forever. Failing to find it had been my greatest regret.
  - l33tman 5y ago
    This actually turned out to be an example of what was discussed... if you google "reptilecandy" (as one word) you get some of these weird search results that do look like they have a category on the shop that has Reptile Candy, with the appropriate Title and search excerpt. Clicking on one of the sites linked in the search results gives: https://www.zazzle.com/reptile+candy+favors https://www.zazzle.com/reptile+candy+favors And on their shop page it seems they have a section called "Reptile Candy & Favors". But if you click on the category above, Candy & Favors, there is no sub-section list so the sub-section is probably entirely dynamically generated. So there's something weird going on, I wonder how those dynamic categories end up in googles search excerpts. Can they pay google to inject non-existant pages and sections into the results? (the search result in question was not marked as an Ad though)