The core issue here is the pricing change wasn't just about making more money, the main reason was Netflix had to pay a lot of money for users with Streaming in

The core issue here is the pricing change wasn't just about making more money, the main reason was Netflix had to pay a lot of money for users with Streaming included but had never used it. As they had to say in the licensing "x amount of users have streaming" when only a percentage had ever used it". The idea was they could now say "These users are specifically paying for streaming". They'd already split up the two plans into two different business departments. In my opinion they should have offered a streaming plan, DVD plan but let DVD users pay a small premium to access streaming instead of doubling their core users bills, if they wanted to sort this licensing issue.