It seems like you are thinking from a technology standpoint. From a business standpoint, a large proportion of the business and behind the scenes negotiation ef

It seems like you are thinking from a technology standpoint. From a business standpoint, a large proportion of the business and behind the scenes negotiation effort had the effect of sticking things where they were, and maintaining platform dominance rather than optimizing the platforms...and we know this now due to famous legal proceedings... :-]