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This would be reflected in change to Monthly Active Users which seems way more relevant than total users.
by voisin 5y ago
This would be reflected in change to Monthly Active Users which seems way more relevant than total users.
- Tempest1981 5y agoI also see them using "Family daily active people (DAP)" and monthly active people (MAP). https://investor.fb.com/investor-news/press-release-details/2022/Meta-Reports-Fourth-Quarter-and-Full-Year-2021-Results/default.aspx https://investor.fb.com/investor-news/press-release-details/... I wonder if that counts unique/distinct people, taking into consideration a person with multiple accounts -- FB, IG, WhatsApp, etc.