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How did you get these users? They signed up on their own through the app or website? With such a small amount of users, you should collect a phone number and ju
by byoung2 5y ago
How did you get these users? They signed up on their own through the app or website? With such a small amount of users, you should collect a phone number and just call them.
For figuring out which features a user wants, my old company tried this and had a lot of success. The product was aimed at small businesses and it was a dashboard to help them manage Yelp, Google, Tripadvisor, Foursquare, etc. listings all in one place. So we figured they would want to update their info like phone number or hours, so that should be one tab, and replying to reviews was another big thing so that was another tab. Those were set in stone. But we weren't sure if they wanted a tab for promotions (create a campaign and post it on Google, Yelp, Facebook, Twitter, etc., and customers could redeem with a QR code and there would be analytics), competition (pick N competitors and track their ratings, reviews, etc side by side with yours), social media (see mentions of your business across social platforms and see sentiment analysis over time), or learning (a series of online videos that you could watch, tailored to your business based on different metrics).
So we built out the first two tabs (profile and reviews) but we had dummy tabs for promotions, competition, social media, and learning. Clicking those would popup a form where we would let them ask to be notified when the feature was available, with a freeform text field where they could explain why they wanted or didn't want the feature, or what they expected it to be. It turns out that competition by several orders of magnitude was the most requested feature, and promotions was a non-starter (only a fraction of a percent of users ever clicked on it).
- anonfounder747 5y ago> How did you get these users? They signed up on their own through the app or website? Users install the app from an app store and sign up on their own. > With such a small amount of users, you should collect a phone number and just call them. I'm not sure what reason I'd give to ask for their phone number as using the product doesn't really need that. What do you think would be a good way to request users for their phone number during sign up, when the sole reason would be for me to contact them for feedback? I'm not averse to the idea, just can't think of a good way to ask. > we had dummy tabs for promotions, competition, social media, and learning. Wow, that's an exceptionally good idea. Something I can easily test out. Thank you!
- byoung2 5y agoI'm not sure what reason I'd give to ask for their phone number as using the product doesn't really need that Hard to know unless you describe the app. In our case we had business owners enter their business phone number to look up their business listings on the various sites, and the terms for signing up allowed us to call. Someone else mentioned that if you get support requests, ask for feedback that way (e.g. "need support? request a call back")
- anonfounder747 5y agoThank you. I'll see how I can add a 'request a callback' in my app.
- tata71 5y ago+1, just call them. But treat them like humans, and not a fucking strip mine.