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I noticed the ads got worse on Facebook lately. They used to be more relevant, now they're just totally random amazon products that I only click on because I h
by narrator 5y ago
I noticed the ads got worse on Facebook lately. They used to be more relevant, now they're just totally random amazon products that I only click on because I have no idea what they are. I actually used to like the ads on Facebook because they were pretty relevant.
I think the tracking backlash helps the big consumer goods conglomerates and hurts the startup niche product marketers. Look at Dollar Shave Club and all the other consumer products underdogs that were able to take massive marketshare from Proctor and Gamble and the like through smart ad targeting.