You have a point. I think in this kind of discussions when we say "CGI visual effects" we mostly implicitly also mean "...as used in fantasy/scifi movies". You

You have a point. I think in this kind of discussions when we say "CGI visual effects" we mostly implicitly also mean "...as used in fantasy/scifi movies". You know, the high profile, in-your-face effects. We don't mind the subtler effects and enhancements done to non fantastical movies, which go unnoticed and are therefore by definition suitably done :)