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Nonsurprisingly, the Interactive Advertising Bureau has a slightly different spin on the ruling [1]: "APD Ruling Clears Way For Work on Developing TCF into a Fo
by mhils 5y ago
Nonsurprisingly, the Interactive Advertising Bureau has a slightly different spin on the ruling [1]: "APD Ruling Clears Way For Work on Developing TCF into a Formal GDPR Code of Conduct".
I'm surprised that ICCL very assertively states that all data collected through TCF must be deleted. The Belgian DPA only mentions a €250.000 fine and gives IAB two months to present an action plan [2]. Interesting to see how this plays out. :)
[1] https://iabeurope.eu/all-news/apd-ruling-clears-way-for-work-on-developing-tcf-into-a-formal-gdpr-code-of-conduct-iab-europe-statement-on-the-apd-decision-announced-today/ https://iabeurope.eu/all-news/apd-ruling-clears-way-for-work...
[2] https://www.dataprotectionauthority.be/citizen/iab-europe-held-responsible-for-a-mechanism-that-infringes-the-gdpr https://www.dataprotectionauthority.be/citizen/iab-europe-he...
- darrenf 5y agoThe PDF[0] linked to from the original article says this, in "Sanctions" C.533: 2) In application of Article 100, §1, 10° DPA, order IAB Europe to permanently delete all TC Strings and other personal data already processed in the TCF from all its IT systems, files and data carriers, and from the IT systems, files and data carriers of processors contracted by IAB Europe; Page 114. [0] https://www.gegevensbeschermingsautoriteit.be/publications/beslissing-ten-gronde-nr.-21-2022-english.pdf https://www.gegevensbeschermingsautoriteit.be/publications/b...
- mhils 5y agoThanks for the pointer! Do we have any idea why the Belgian DPA's press release would skip this part?