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If semweb data ever becomes a significant SEO signal, it will be trivial for SEO junk to generate it. If anything junk content is the ideal case of something th
by morelisp 5y ago
If semweb data ever becomes a significant SEO signal, it will be trivial for SEO junk to generate it. If anything junk content is the ideal case of something that's easier to attach semantic information to than messy human-produced information.
I worked on ad verification for a while and (in two radically different models!) a fuller set of `<meta>` tags was a weak pro-spam signal.
- zozbot234 5y agoMeta tags are a lot less complex than what the schema.org standards provide for, though. The latter were developed for the very purpose of matching "messy" human-written sites.
- morelisp 5y agoI'm not questioning how easy it is for humans to apply schema.org vs. meta tags. It doesn't matter for SEO noise. The only thing that matters is whether content farms can generate them, and they can, in both cases way easier than humans can.