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One way out of the LIDAR PR dead end would be for Tesla: 1.) When solid state LIDAR is ready, re-brand it something like SSL technology (Solid State LIDAR) and
by somethoughts 5y ago
One way out of the LIDAR PR dead end would be for Tesla:
1.) When solid state LIDAR is ready, re-brand it something like SSL technology (Solid State LIDAR) and put it on new high end Teslas.
2.) Wait for all 'camera only' enabled Teslas with FSD beta to age out of service and upsell the owners on a heavily discounted FSD subscription for their brand new Teslas with SSL.
- techdragon 5y agoA third path would be to frame the addition of solid state LiDAR as purely an enhancement to their existing cameras, framing it as a camera upgrade instead of a new separate sensor.