4 ms·

> Above all else, Apple doesn’t release products that are dorky. https://www.apple.com/nz/airpods/ https://www.apple.com/nz/airpods/

• parkerhiggins 5y ago
  Friendly reminder that AirPods alone are a bigger revenue line item than Netflix.
  • mdoms 5y ago
    Yes, and they're dorky as all hell.
    • codehalo 5y ago
      Can you recommend an audio device that you are sticking in your ears that differs significantly from AirPods that is not dorky?
• Miraste 5y ago
  “Being cool” is the biggest appeal of AirPods. As pointed out elsewhere on the thread, they made wireless Bluetooth so fashionable celebrities wear them in Zoom calls. Before AirPods wireless Bluetooth was not cool. AirPods are a carefully engineered phenomenon that Apple will be seeking to replicate with VR/AR as much as possible.
  • jayd16 5y ago
    Airpods shows what Apple marketing can pull off as far as defining what cool is. No one would have though Bose Airpods were cool.