3 ms·
As a website owner what is the benefit of conforming to semantic web formats? It seems like it just makes your website easier to scrape which might be the oppos
by zffr 5y ago
As a website owner what is the benefit of conforming to semantic web formats? It seems like it just makes your website easier to scrape which might be the opposite of what you want.
- zozbot234 5y agoIt might also be what you want, especially if your site is accessible to search engines. If your site can't be "scraped" for meaningful structured data, it will be hard to tell apart from the random SEO junk that's practically ubiquitous on the modern web.
- morelisp 5y agoIf semweb data ever becomes a significant SEO signal, it will be trivial for SEO junk to generate it. If anything junk content is the ideal case of something that's easier to attach semantic information to than messy human-produced information. I worked on ad verification for a while and (in two radically different models!) a fuller set of `<meta>` tags was a weak pro-spam signal.
- zozbot234 5y agoMeta tags are a lot less complex than what the schema.org standards provide for, though. The latter were developed for the very purpose of matching "messy" human-written sites.
- morelisp 5y agoI'm not questioning how easy it is for humans to apply schema.org vs. meta tags. It doesn't matter for SEO noise. The only thing that matters is whether content farms can generate them, and they can, in both cases way easier than humans can.