Even harder... Convincing corporate entities to open even just a small bit of their metaverse / virtual world. At Linden, we pitched OGP/MMOX/VWRAP as "If the M

Even harder... Convincing corporate entities to open even just a small bit of their metaverse / virtual world. At Linden, we pitched OGP/MMOX/VWRAP as "If the Metaverse is the next big thing, then its better to be Google than AoL." That message resonated well with Linden, who saw the "Open Metaverse" as a place where their existing customers building UGC assets could find new markets for their goods. Linden could then jump in and take a percentage for cash transactions or hosting or whatever other services people would pay for. I honestly don't know how FB/Meta sees their market / business model. Selling ads in a virtual world? Content to justify selling head-mounted-hardware? But it does sort of seem like walled gardens are in their DNA.